Apple Launches “Budget” iPhone 16e with A18 Chip & Apple Intelligence: Price and Stores in the Philippines

Apple has officially unveiled its latest budget-friendly smartphone, the iPhone 16e, which is designed to offer premium features at a more accessible price point.

Equipped with the powerful A18 Bionic chip and Apple Intelligence, this device aims to redefine user expectations for an affordable iPhone.

Here’s everything you need to know, including where to buy it in the Philippines.

Key Features of the iPhone 16e

1. A18 Bionic Chip: The same processor in Apple’s flagship models ensures blazing-fast performance for gaming, multitasking, and AI-driven tasks. The A18 chip features a 6-core CPU and a 16-core Neural Engine, optimized for Apple Intelligence and future iOS updates.
2. Apple Intelligence: Enhanced machine learning capabilities improve photography, battery management, and Siri interactions. Features like Clean Up for photos, Genmoji creation, and smarter notification summaries make the iPhone 16e a standout in its price range.
3. 6.1-inch Super Retina XDR Display: This vibrant OLED screen has improved brightness (up to 1,200 nits peak) and True Tone technology, making it perfect for watching shows, playing games, or reading.
4. 48MP Fusion Camera System: This is a single-lens setup that delivers 2x “optical-quality” zoom, Night Mode, and Portrait Mode. The camera supports 4K Dolby Vision video recording at up to 60fps, making it ideal for capturing everyday moments.
5. All-Day Battery Life: The iPhone 16e boasts up to 26 hours of video playback, thanks to the power-efficient A18 chip and Apple’s in-house C1 modem.
6. iOS 18: Includes customizable Lock Screens, Focus Mode upgrades, and deeper Apple Intelligence integration.

Price in the Philippines

The iPhone 16e, with a 128 GB model, starts at PHP 39,990, making it Apple’s most affordable new iPhone in years.

Other storage options include:

• 256GB: PHP 46,990
• 512GB: PHP 58,990 .

Where to Buy the iPhone 16e in the Philippines

While Apple doesn’t operate official retail stores in the Philippines, the iPhone 16e will be available through authorized resellers and premium partners, including:

1. Power Mac Center

• Major branches: SM Mall of Asia (Pasay), Greenbelt 5 (Makati), Trinoma (Quezon City), and Ayala Cebu.

1. Beyond the Box

• Locations: SM Megamall, SM North EDSA, Robinsons Magnolia, and Alabang Town Center.

1. Switch

• Stores: Glorietta 3 (Makati), UP Town Center (Quezon City), and Solenad (Nuvali).

1. iStudio

• Branches: Robinsons Galleria, SM City Cebu, and V-Mall Greenhills.

1. The Loop

• Available at select Rustan’s Department Stores and SM branches.

Online purchases can also be made via the Apple Philippines website (delivery available) or e-commerce platforms like Lazada and Shopee.

Who Is the iPhone 16e For?

The iPhone 16e is perfect for students, first-time buyers, or anyone seeking a smooth iOS experience at a lower cost. Its balance of performance and price makes it a strong contender against mid-range Android devices.

Final Thoughts

With the iPhone 16e, Apple demonstrates that premium features can come without a high price.

Whether you’re upgrading from an older iPhone or trying out iOS for the first time, this device provides exceptional value.

You can purchase it from any of the major Apple partners very soon!

Stay tuned for more updates on deals and pre-order offers!